Today, let’s talk about being a wedding planner business owner and a homeschool mom. I am definitely not a homeschooling kinda mama. And this week has been one big test that I totally failed. Perhaps if I had more than a days notice and some time to mentally prepare for my new job title I wouldn’t have been so emotional this week. But instead, I felt like a complete fish out of water. There were many moments where I just wanted to go outside and scream. Scream because I was angry at this whole mess of a situation. How did we get here? I mean seriously? A whole country has had to adjust to a new way of life in only a matter of days? Totally unreal.
Wedding Planner Business Owner
But as hard as it’s been, I’ve also seen some pretty amazing things during this time of quarantine. Our family intimacy has increased tremendously. My two sons who are 4 years apart have never been closer. The family has gone on walks, hikes, watched movies together, my husband and I have worked on house projects and have had some good serious talks. Life has slowed down and I’m actually okay with that.
However, to o be 100% honest, I’d rather work on my business instead of homeschooling my kids. So it is killing me having no time to work and grow my business. I feel this panic to get my business back on track since the Pinterest algorithm change and the general state of the economy. There is a lot of unknown that is going to be happening the next few months regarding the economy so prepare yourself for it. This is the time when you get to see who the hobbyist wedding planners were and who the serious one are. This is not a mean statement, it’s just fact. I was right where you are back in the last recession. Those committed will make it.
But where do you find the time to fit it in right now? Seriously?
Today I have 4 tips on how to work on your wedding planner business while you also homeschool your kids:
#1 Carve out some business time
This is key! You need to make time yourself and your business. To keep me somewhat sane, I created a schedule for my kindergartner. I have carved out my business time from 12:30-2:30. This is when my youngest is taking a nap and my oldest can entertain himself. To all you beautiful wonderful email subscribers who are finding themselves as homeschool teachers, I’m gifting you a customaizable schedule so you can create your own. Be sure to cut out your own time to work on your business. Nap time is a perfect time to do this.
#2 Communicate with your spouse
Your spouse is in this with you. They will understand just how important your wedding planner business is, so let them know when you need extra time to work on things. Maybe they can handle the dinner or the bedtime time routine while you focus and get work done. Be sure to give plenty of advance notice or better yet, come up with a schedule.
#3 Create content
You need to be creating content right now! Tons and tons of new content. There has never been a better time to get your stuff out there. Brides are sitting at home bored, surfing the world wide web, and you need to capture their attention. This is the time to start blogging! And working that SEO I talked about last week. You will never get this time back so get focused and create content- tons of it! But remember, you want your content to capture your target market, so be strategic about it.
#4 Set business boundaries
Your time is now super limited. Make sure you set boundaries on when brides can talk to you. You need to prioritize who is going to get your attention. Make your hours of operations clear. You can send out a general email to all your brides and/or include it in your email signature. Give them a heads up on what to expect; i.e. will phone calls include kid noise or late at night when the household has calmed down.
This quarantine has created a lot of uncharted waters when it comes to mom’s new role as homeschool teacher/wedding planner business owner. You can make this work! I believe in you. Remember we are in this together!