It’s easy to fall into the trap of comparing your wedding business to others, but it won’t help you serve your ideal client. Here is some practical advice. become a wedding planner tips, Event Planner, how to become a wedding planner, Wedding Business, Wedding career, wedding planner business, Wedding Planner Contracts, wedding planner education, Wedding Planner products, wedding planner seminar, wedding planner tools
It’s easy to fall into the trap of comparing your wedding business to others, but it won’t help you serve your ideal client. Here is some practical advice. become a wedding planner tips, Event Planner, how to become a wedding planner, Wedding Business, Wedding career, wedding planner business, Wedding Planner Contracts, wedding planner education, Wedding Planner products, wedding planner seminar, wedding planner tools

Blaming Facebook for all my problems is probably one of my favorite pastimes. Just kiddingmostly. I do find myself thinking the grass is greener on the other side when doing my daily perusing. I see Jessica, looking so young and boarding a yacht, or Samantha, with her perfectly made-up face with her five beautiful kids. And then there’s Kim, who is currently traveling the world on her blogger’s income. Meanwhile, I’m still wearing maternity pants even though I’m five months postpartum, with my hair up because it hasn’t been washed in, like, three days.

Quit Comparing Your Wedding Business to Others

Yeah, the grass seems greener on those days. Facebook makes it way too easy to play the comparison game. The same thing could be said about comparing your wedding business.

Admire someone else’s beauty without questioning your own.

The Lies We Tell Ourselves

“If my brand was as good as hers, I’d book more brides.” “By being exactly like XYZ company, I’ll be known as a great wedding planner too.” “I can’t book brides because I don’t have ‘it’.” “My company is so ‘less than’ because I don’t have the glamorous things XYZ has.”

via GIPHY

Why the Lies Are Silly

I can’t even tell you how many times I’ve fallen victim to these lies myself. Let’s face it, wedding planning is a glamorous lifestyle filled with lots of pretty things. So it’s easy to get caught up in looking at what other wedding planners have accomplished and feeling a little bit envious. But we forget two things: 1) we don’t all have the same ideal clients, and 2) you are what makes your company “the company.” Therefore, we should admire other wedding planning companies for what they are without feeling the need to be just like them. No one can do you like you, so trying to be like another company is not going to benefit you in the least. No one likes a copycat.

It’s easy to fall into the trap of comparing your wedding business to others, but it won’t help you serve your ideal client. Here is some practical advice. become a wedding planner tips, Event Planner, how to become a wedding planner, Wedding Business, Wedding career, wedding planner business, Wedding Planner Contracts, wedding planner education, Wedding Planner products, wedding planner seminar, wedding planner tools

Changing your Mindset

This is what I want you to remember when you start to question the beauty of what you do. First, realize you are the only you and, therefore, you bring a whole unique set of strengths. You have certain personality characteristics other wedding planners can only dream about. Those things are what make your brand so wonderful for your ideal client. Go ahead and look at other companies with longing eyes, but figure out what you love about them and then only apply those things if they truly match who you are. Don’t do something because you think it’s what your clients wants. Do what you love, because those ideal clients will find you when you’re doing you!

 

 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

 

A post shared by Wedding Planner Academy (@engagedweddingplanneracademy) on

Are you struggling with changing your mindset? Comment below and let’s change that!

Like this article?

Share on Facebook
Share on Twitter
Share on Linkdin
Share on Pinterest
Valerie Pritt

Valerie Pritt

Leave a Reply

Your email address will not be published. Required fields are marked *

how to become a wedding planner

Hi, I'm Valerie

It’s an absolute pleasure to have you here! I want you to feel inspired and encouraged to pursue your wedding planner dreams with your heart and soul. Don’t let the fear of the unknown stop you. You have been gifted with passion and determination, so use it to your advantage. Believe in yourself the way I believe in you! Let’s make it happen!

The Welcome Package Checklist

Welcome new clients in style! Check out the checklist we’ve prepared and let’s get the ball rolling!

Recent Posts

Hold up, don't bolt just yet!

Embarking on a new adventure?

Get our Comprehensive Step-by-Step Startup Guide JUST for New Wedding Planners right here.