One of the greatest things about starting a wedding planner business is that it costs very little to get started. In fact, there are a lot of free tools you can use to grow your business. This is a good option when you’re new to the industry and not sure if you’re a hundred percent committed to the idea of owning a business. Understand though that when it comes to free, you often get what you paid for. This means, as you get more serious about starting a successful business, you are probably going to have shell out some real dough at one point. I want to be real with you and prepare you just a bit. Free is a great place to start when your exploring your options. Here are some places to start that will cost you absolutely nothing.
Free Website
A website is a must for a serious wedding planner, but I know a lot of wedding planners who started out with just a Facebook business page. A Wix site is another great free option if you have your heart set on a website. They have some great templates with easy to use drag and drop features. Need help planning your content and setting up your account? Check out our DIY Website Workbook.
Free Ads
You can create a free listing on weddingwire/knot. Be prepared though for a immediate call from them. Don’t feel pressured by them to sign up for a more leveraging page listing. These companies can be hit and miss and lots of research should go into them before fully make a decision.
Free Networking
Hey hey hey, networking with other vendors is always free and good business! You can create long and lasting vendorships with little effort. Wedding planning is a referral business and there’s nothing more flattering than being referred by a fellow vendor. Need a little push? Join our Challenge.
Free Google Map Listing
Google maps is a wedding planner’s best friend. You want to be found on google maps when a bride goes searching online. Google maps will be the first thing to show up if a brides types in “wedding planner near me,” and the best part about this tool is that it’s free!
Free Blogging
Blogging is one of the best frees ways to market your business. You need to have some understanding of SEO and how it works. Blogging can even help you with organic traffic because it is so effective. You can target your ideal clients with the posts you write by writing to their pain points. You can also share with them how to solve their biggest problems.
Last Words on Free Wedding Planner Tools
These free tools can totally get you started with your wedding planner business. However, please be aware that if you want to run a legal business you will need a contract and insurance which too, cost money.
4 Responses
Hey Valerie, thank you for the fanstastic advice, as always! I wondered if the weddingwire/knot ad was only for local vendors/suppliers in the US?
To be super truthful, I’m not sure. I’m sorry I couldn’t be more help in this regard.
Also, I forgot to ask above, in your opinion, as I am a destination wedding planner in Thailand but based in Australia how would google maps search work in my favour?
If you know someone in Thailand with a mailing address, you can create an account for that area. They will need to give you a verification code to create the account.